Six Eight Sports Group offers flexible and strategic support for brands, properties and individuals in sports. We are experts in brand strategy, product development, licensing and merchandising, and sales negotiations.
Working with athletes, teams, leagues and brands, we evaluate business challenges, provide analysis, create strategic plans, support implementation and manage solutions through the sales and negotiation process.
Brand Consulting
Tailored, strategic support for brands looking to understand and successfully navigate the sports space.
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Strategic sales support services to teams, leagues, and events in the sports space.
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Tailored guidance to build athletes' brands across marketing platforms and through negotiation of strategic partnerships.
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Chris Grancio started Six Eight Sports Group with more than 20 years of general management and marketing experience across the sports landscape working with brands, leagues and athletes.
Strategic. Bespoke. Experienced.
Brand Consulting
As sports industry veterans with significant brand marketing, content development, product creation, licensing and negotiation experience, we provide tailored strategic support for brands looking to understand and successfully navigate the sports space.
Based on partner objectives, we provide marketplace analysis, recommended sports investment strategies, and manage or support negotiations with athletes, teams, leagues and events. We work strategically, quickly and effectively to create solutions for clients.
Insightful. Nimble. Personal.
Property Sales
Six Eight Sports provides strategic sales support services to teams, leagues and events in sports. We provide pre-sale strategic guidance, market analysis, and sponsorship package development. We deliver sales support across a variety of engagement models, including retained sales, exclusive representation, and category and brand focused sales.
We have the expertise and brand network to manage large, premium sales projects and are nimble enough to work across flexible business models to help clients achieve goals.
Authentic. Custom. Connected.
Talent Branding
With more than 20 years of experience working with athletes, we have a deep understanding of and a special passion to help athletes build their brands across marketing platforms and through negotiation of strategic partnerships.
From the traditional building blocks of social media and public relations to new platforms driving value for the modern athlete, like content development and licensing, we help our clients build and monetize world-class personal brands that are true to self, engaging to fans and valuable for partners. As a marketing-only agency, we provide tailored guidance focusing exclusively on off-court needs.
